Blog
Leverage your physical store to create digital connections with your customers
In today's world, it's crucial for physical stores to have a digital presence to foster customer relationships and drive sales. Here are some tips to digitize your brick and mortar store and make a connection with your customers.
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QR codes are an easy and efficient way to give customers more information about your products, promotions, and your brand in general. By using QR codes, customers can access product details, videos, and even make a purchase directly from their phone.
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Social media is a powerful tool for promoting your business, reaching new customers, and fostering relationships with existing ones. Make sure you're active on social media, responding to comments and messages, and promoting your products and services regularly.
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Geolocation marketing involves sending messages, notifications, and promotions to customers who are within a certain radius of your store. This is a great way to promote sales, events, and promotions to customers who are already in the area.
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One way to get customers to sign up for your email or SMS marketing list is by offering them an incentive like an in-store discount. This not only helps you build your marketing list but also provides customers with an incentive to make a purchase.
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Create marketing materials that invite customers to connect with your brand digitally. Use posters, stickers, or signage that include your social media handles and website, prompting customers to follow you online and engage with your content.